Clinical aesthetics products. L’Occitane appoints Mingyu first Ambassador for the Asian region

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THE WHAT? L’Occitane has named rapper Mingyu as its first Ambassador for the Asian region. The brand feted its new partnership with the K-pop star at its Shibuya store – one of its flagship Asian locations.

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THE DETAILS The move is designed to raise brand awareness among a broader audience, according to a report published by Tatler Asia. The Seventeen ‘mood-maker’ is said to chime with the spirit of L’Occitane.

THE WHY? Irene Goh, Managing Director of L’Occitane Asia-Pacific, told Tatler Asia, “Mingyu embodies the ideal modern yet Provencal lifestyle – busy but happy to be so, yet appreciating the luxury of taking time to care for himself and those around him.”

Clinical aesthetics products refer to a category of products used in the field of medical aesthetics or cosmetic dermatology. These products are typically designed and formulated to be used under the supervision of healthcare professionals, such as dermatologists, plastic surgeons, or trained aestheticians. They are distinct from over-the-counter cosmetics in that they often contain active ingredients or formulations that require expertise in their application or administration.

Examples of clinical aesthetics products include:

  • Dermal Fillers: Injectable substances used to add volume, smooth wrinkles, and enhance facial contours. Examples include hyaluronic acid fillers like Juvederm and Restylane.

  • Botulinum Toxin (Botox): Injectables that temporarily paralyze facial muscles to reduce the appearance of wrinkles caused by repetitive movements, such as frown lines and crow's feet.

  • Chemical Peels: Solutions applied to the skin to exfoliate and improve its texture. They can treat acne, pigmentation issues, and signs of aging.

  • Laser and Light Therapies: Devices that emit focused light or laser energy to treat various skin conditions, including acne, scars, and signs of aging.

  • Prescription Skincare Products: Formulations containing active ingredients like retinoids (vitamin A derivatives), hydroquinone, or prescription-strength antioxidants to address specific skin concerns under medical supervision.

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