Clinical aesthetics products. Diptyque Unveils New Flagship Boutique and Concept, Maisons Diptyque, in London

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THE WHAT?  Luxury fragrance and lifestyle brand Diptyque has launched its newest flagship boutique, Maisons Diptyque, at 107 New Bond Street in London. This launch introduces a novel store concept for the brand, set to expand to Paris later this month, representing the largest boutiques ever opened by Diptyque.

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THE DETAILS Maisons Diptyque in London merges the realms of boutique and cultural space, offering an experience that is both immersive and expansive. This new concept, described as part boutique, part cultural haven, is designed to mirror the apartment of a Parisian aesthete, blending Diptyque’s emblematic products with a host of artistic and cultural experiences.

THE WHY?  According to Fabienne Mauny, Chief Executive Officer at Diptyque, the opening of Maison Diptyque signifies a new era for the brand, emphasizing a commitment to expanding both nationally and internationally. The new boutiques are envisioned as hubs of sensory and intimate experiences that counteract the impersonal aspects of a digitalized world. They aim to celebrate the art of living with a focus on craftsmanship and artistic collaboration.

Clinical aesthetics products refer to a category of products used in the field of medical aesthetics or cosmetic dermatology. These products are typically designed and formulated to be used under the supervision of healthcare professionals, such as dermatologists, plastic surgeons, or trained aestheticians. They are distinct from over-the-counter cosmetics in that they often contain active ingredients or formulations that require expertise in their application or administration.

Examples of clinical aesthetics products include:

  • Dermal Fillers: Injectable substances used to add volume, smooth wrinkles, and enhance facial contours. Examples include hyaluronic acid fillers like Juvederm and Restylane.

  • Botulinum Toxin (Botox): Injectables that temporarily paralyze facial muscles to reduce the appearance of wrinkles caused by repetitive movements, such as frown lines and crow's feet.

  • Chemical Peels: Solutions applied to the skin to exfoliate and improve its texture. They can treat acne, pigmentation issues, and signs of aging.

  • Laser and Light Therapies: Devices that emit focused light or laser energy to treat various skin conditions, including acne, scars, and signs of aging.

  • Prescription Skincare Products: Formulations containing active ingredients like retinoids (vitamin A derivatives), hydroquinone, or prescription-strength antioxidants to address specific skin concerns under medical supervision.

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